Archives for December 2012

Article Branding Your Online Business

Article Branding Your Online Business

What is article marketing? One of the most important aspects of growing any business is branding it, which is creating a name and reputation for it called article branding. It is building your reputation and is how you are known. Article marketing is using articles to identify yourself and to help create an image that future customers can identify with and know that you are someone that they want to do business with now and in the future.

Four things that successful article branding will incorporate:

Article Branding Your Online Business1.Name- it has to be recognizable

2.Image- it has to be respectable and appealing

3.Promise- you have to tell them that you can help them

4.Motivation- they have to be motivated to work with you

Name:

The name in online marketing has to be something that is recognizable, memorable, and will stand out. The strategies used in giving yourself a name will different because it will most likely be incorporated into your URL in some way. It has to be easy to remember, which means most likely short. It has to stick to the person’s mind so it needs to be unique and memorable. It has to be easy to spell so it can be typed into an address bar.

It has to be associated with your key benefit. The name also has to have a relatively generic name in it so it can be readily associated with your product or service, just make sure that it has a unique twist…preferably not with the spelling. Article branding will allow you plenty of opportunities to get your name out there by repeating that name throughout your article. This will help those reading it and others you write associate your name with the topic.

Article Branding Image:

The image you convey has to be appealing to the consumer. They have to want to do business with you. They have to feel good about it. You need to approach this from a couple different fronts. You have to make things appealing to the eye and to the mind and one or both of these have to come to the consumer’s mind.

When you are able, use graphics or logo’s that will catch the eye and that will help you stick in the person’s eye. Also try to present an image that says you can be trusted and respected. Article branding will help you accomplish this in the way you write and the amount of knowledge that you convey. If you set yourself up as a reliable source of information and an authority on the subject through your articles, it will go a long way in helping your image.

Promise and Motiviation:

You have to let the consumer know that you intend on helping them and that you can meet their needs. Article branding will help you establish this because in your articles you are going to be letting them know that you can help them and that it is your desire to meet their needs.

Establishing your brand can be one of the most difficult things for any business to do and many live and die by how well they brand themselves. Large companies give themselves giant budgets to help establish their brand but the Internet levels the playing field. Branding your online entity can be done very inexpensively and efficiently by making use of article writing and article branding.

Article Branding Your Online Business

Article Branding Your Online Business

Related eBooks

Festive Humour

Some Festive Humour – feel free to pass on….

There was a man who worked for the Post Office whose job it was to process all the mail that had illegible addresses. One day, a letter came addressed in a shaky handwriting to God with no actual address. He thought he should open it to see what it was about.

The letter read:
Dear God,
I am an 83 year old widow, living on a very small pension. Yesterday someone stole my purse. It had $100 in it, which was all the money I had until my next pension check. Next Sunday is Christmas, and I had invited two of my friends over for dinner. Without that money, I have nothing to buy food with. I have no family to turn to, and you are my only hope. Can you please help me?
Sincerely, Edna

The postal worker was touched. He showed the letter to all the other workers. Each one dug into his or her wallet and came up with a few dollars. By the time he made the rounds, he had collected $96, which they put into an envelope and sent to the woman.
The rest of the day, all the workers felt a warm glow thinking of Edna and the dinner she would be able to share with her friends.
Christmas came and went. A few days later, another letter came from the same old lady to God. All the workers gathered around while the letter was opened. It read:
Dear God,
How can I ever thank you enough for what you did for me? Because of your gift of love, I was able to fix a glorious dinner for my friends. We had a very nice day and I told my friends of your wonderful gift. By the way, there was $4 missing. I think it must have been those crooks who work at the Post Office.
Have a Happy Christmas!

 

10 Necessities For Your Home Based Business

10 Necessities For A Home Your Based Business

When you make the decision to earn income from the internet you will need to go through a set up process to be ready for business.

Following are the basic steps in setting up for home business success.

1. Attitude

10 Necessities For Your Home Based BusinessThe key to your home business success is your attitude.

Treat your at home business like a business.

This is critical whether you are working part-time or full-time. One of my colleagues is a mother who works from home around her family. She has always put her family first whilst at the same time developing her business. She says, \”I work part-time, but I have a full-time attitude.\”

Put another way, \”If you have a hobby attitude you will have a hobby income, if you have a business attitude you will have a business income.\”

You can be successful working part-time and you can be successful working full-time but it is highly unlikely that you will be successful working in your \”spare time\”.

2. Working Environment

A space that you can call your own, free from distractions for your scheduled time.

A comfortable chair and organized desk.

Stationery supplies as required. For example:

– pens

– highlighters

– stapler

– hole punch

– sticky tape

– note book(s)

– a simple filing system

– ring binders

– manilla folders

Consider the value of a broadband connection. Your time is valuable and a broadband connection can allow you to get more done in a given time frame.

3. Schedule

Develop a schedule that works for you, your family (or \”significant others\”) and your home business. When you allot a block of time for work then use that time for work. Equally important is to schedule time for your other commitments – family time, self education ( reading, listening and viewing), \”health time\” (exercise, cooking and eating), and leisure time. During these other times don\’t work. After all if one of the reasons to work from home is to spend more time with your family then you don\’t want your working at home time to consume your family time.

You are working for yourself and your schedule (by your choice) is your \”boss\”. When you have people calling you or dropping around unexpectedly or maybe out-of-town visitors may want to catch up with you then you need to make a choice. Are you committed to your own business success? What will be your choice in these situations? Only you can decide what is important to you.

In a family environment you may need to negotiate with your partner and children to have your home business time agreed upon, during which you will not be interrupted. Put this schedule prominently somewhere so all family members are aware of your work schedule.

4. Describe your business

Be able to describe your business concisely; a powerful one or two sentence description that someone can repeat in describing your business to others. A unique and memorable tag line can also be invaluable for promoting your home business.

5. Know Your Product or Service

Once you have selected your product or service to sell, it may or may not be something that you use yourself but you need to know your product intimately. If you are selling ebooks then know the content and its value. If you are selling software then use it know it \”inside out\”. You will develop a reputation of providing quality information and because of your product knowledge you can become the preferred supplier.

It is not practical to use certain products (for example a woman may choose to sell man\’s shoes or vice versa) in which case the seller won\’t be a product user, however the seller can still know the benefits and features of the product intimately.

6. Administration

Use good record keeping practices.

This may involve a consultation with a tax advisor who can let you know about the optimal way to set up your financial records and what records need to be kept. Your advisor will also recommend record keeping systems and you can find out what software may simplify this aspect of your business. Additionally your obtain advice on the best arrangement for your bank accounts. You will most likely be advised to have a separate bank account.

You will also need to keep track of your various logins, usernames and passwords. A very handy little software tool for this is Treepad available as either the free Lite version (without password protection) or the commercial Plus or Biz versions. http://www.treepad.com

There are other useful tools for this also from a simple paper notebook to free and commercial password keepers. One popular solution is Roboform that will remember your login details and can automatically fill out your login and other registration forms. http://www.roboform.com

7. Computer Protection

Your computer is the lifeline to your business dealings and must be protected including the data that is stored.

You need a virus scanner, personal firewall, anti-spyware and anti-adware and preferably an email scanner with the ability to delete suspect of spam email from the server before it is downloaded to your computer.

Some suggestions are:

AVG Anti-Virus: http://www.grisoft.com

Spybot S&D: http://www.safer-networking.org

Microsoft Anti-Spyware:

http://www.microsoft.com/athome/security/spyware/software/default.mspx

Adaware: http://www.lavasoft.com/

Mailwasher Email Scanner: http://www.mailwasher.net

8. A Domain Name

You will most likely need a domain name for your business and one cost effective registrar is GoDaddy, http://www.godaddy.com.

9. Payment Processing

You will need a way to process credit cards; that may be using services such as:

– PayPal https://www.paypal.com

– Storm Pay http://www.stormpay.com

– 2 Checkout http://www.2checkout.com

– Clickbank http://www.clickbank.com or others.

This is the most economical way to get started. Once your business picks up you may need to look into your own merchant account for credit card transactions.

Consideration may also be given to other forms of online currency such as eGold http://www.egold.com

10. Email accounts

Once you have your own domain you can use an associated email account. This can further assist in the promotion of your business and promotes a more professional business image.

As a final comment on continuing in your internet business, conduct your business ethically, provide extraordinary service and be proud to put your name to the products or services that you are selling and you will be on track to developing a sustainable long term internet business.

10 Must Have Necessities For Your Home Based Business

10 Necessities For Your Home Based Business

Online Business System.

Questions you should ask before joining an Online Business System.

Everyone wants to be their own boss. It is perfect because you do not have to listen to anyone, and you call the shots. Plus being your own boss means you could potentially earn a lot more money than you could ever imagine by working on a day job. However, prior to internet marketing being your own boss is not something so easily achievable, especially when it comes to a brick and mortar business, it usually requires a lot of starting capital.

Online Business System.Hence with the existence of an online business system, people are now more willing to look into the option of having your own business and being your own boss. Not only could you work on your own or free time. You could even try your hands on an online business as a part timer. The starting capital is very low as well. This explains why the numbers of people who are going into an online business is growing at such a rapid rate.

With that said, there are a lot of online traps as well. You need to be absolutely careful not to fall into those fake or scam systems that are out to grab your money while promising you the world. You should know that not all the online business systems that you come across are legitimate and this article will help you understand the basics of finding a legitimate one.

Question 1: Does the system provide you with all the necessary tools?

More often than not, the promise of an online business is that they tell you all you need to do is to join them, and everything will be taken care of. However, most of the time, this is not the reality of the matter as well. Most online systems will leave you hanging somewhere and does not provide the proper tool, equipment or even the education for you to move on.

Hence whenever you wish to join an online business system, make sure to do your research properly. Ask around and look for real members review. As them if there are sufficient tools available in the system or do you have to purchase or acquire your own tools elsewhere when you take on the business system. If you look carefully enough you will surely find some online business systems that provides all that you need to make it work for you.

Question 2: Will the system work for you?

Here’s the truth and the truth is as good as some online business system might seem to be… it just isn’t cut out for everyone. You must realize that everyone’s goals, mindset, passion and even motivation differs and of course, there are much more other factors at play as well. So one online business system might work for another it might not work out for you.

One way to help you find out if the business system is suitable for you is to make sure that they are doing the right things that pass your ethical beliefs. You should also try to find out what your passions and hobbies are and be sure that this business system which you want to join is closely related to your passions. This is to ensure that you will be able to work hard on your business without getting tired of it, and that you are actually working for your business as a form of pleasure instead of just working for money.

Question 3: Are their support team responsive?

When you are new to making money online you are bound to have a lot of questions. Hence you would want their support team to be ready to help you out in your journey whenever you have a question in mind when you are working to build your business.

One way to test their support team is to actually send them an email before joining up. This way, you can see just how responsive they are. Double check if they have a phone number which you can call them up at any time. This is important so that you can get the best help and attention when you need it.

Question 4: Their online reputation.

One good way to determine the reputation on an online business system is to check how many years have they been in business. Fake or scam systems usually die out very fast. If a lot of people are using the system with success, then that would be an instant indicator that the system might work out for you too.

Search in Google and see if there are people saying bad things about the company. Make sure to compare it with the good reviews that they get as well.

Question 5: Continuous education.

Last but not least find out if the company is willing to provide continuous education during your journey to build your business. Otherwise you will pretty much be alone in a situation if you do not have a strong team to back you up whenever you need them. Learning how to build your business online is a long process, and it will take time for you to learn the basics.

Hence if the company is providing all the training and education (preferably in video format), then you can be sure that you will have the opportunity to learn everything from scratch. Take each step slowly and take actions as you learn. Once you have your business going, be sure to approach the company’s support and ask them for aid to help you grow your business further.

If you are starting to profit, always reinvest your money to grow your business. Never make the mistake of spending all your early profits. It is alright to celebrate but do it moderately. Your business should come first and when you are already wildly successful and have a very comfortable amount of income, what is there to stop you from enjoying your life and taking a vacation or two each year.

Questions you should ask before joining an Online Business System

Questions you should ask before joining an Online Business System

More Reading – Online Business Systems Reviewed By InternetBusinessInnerCircle.com – Virtual-Strategy Magazine (press release), on Wed, 05 Dec 2012 – PRNewswire-iReach/ — Online Business Systems advertised as a turnkey business model that anyone can leverage to start earning a significant income online. It uses a number of advanced online tools to assist members in their success and is

Online Business Systems (OBS) Hosted Live Training Event In Hartford, CT – Newswire (press release), on Tue, 20 Nov 2012 – This one-day, intense training session, was recently announced at a major Online Business Systems event in Long Beach, California and featured presentations from five of the top performers using the OBS method today! The need for additional training is

Wanda breaking into e-commerce business – Companies & Industries … – Morning Whistle, on Fri, 16 Nov 2012 – in Chinese real estate, Wanda is planning an online launch of the company’s five major businesses– commercial real estate, high-end hotel, tourism, movie theaters and chain department stores, to build a virtual online comprehensive business system.

Making Money Online Without Selling.

Making Money Online Without Any Form Of Selling.

The most popular way to make money online and also the most well known to most of the people is to market a product or sell an item to a customer. However, there are several ways to make money online without ever selling anything. Hence for those who dislike the idea of selling be it hard selling or soft selling you can take a deeper look into the 3 methods below where you can make a comfortable income from home without ever trying to sell anything.

Making Money Online Without Selling.The best part of this is that there will be no ‘Refunds’ to worry about. You do not need a product to start off with, and you certainly do not need to worry about support questions or any of the usual worries of a product seller.

Making money without selling anything also means that you do not have to worry about rejections or bad comments or received reputations on your part. It usually gives the practitioner an ease of mind and a good night sleep because you will have a lot less worry and the best part, most of the methods can keep on making you money for a long time even when you have everything set up just right.

Provide Advertising Space

Ever wondered why blogging is getting more and more popularity these days. These bloggers seem to devote so much time doing things that do not seem to benefit them. All they do is to find interesting topics to post and talk about themselves all day long. However, little did you know that successful bloggers can actually make a full time living online just by blogging and of course with minimal selling.

So what is it that they do to make money?

The answer is simple.

When their blog gains popularity and ranks high on the search engines, they will get a lot of traffic and exposure to their site. When you have a website that has traffic you no longer need to worry about starving to death.

In fact, these bloggers are actually making a huge sum of money each month by offering advertising space on their blogs. Pricing of the ad varies from the positioning of the advert and also the amount of traffic that you get every month.

People will usually pay you a fixed price for an ad space for a set amount of time or you can choose to provide the ad space based on the amount of impressions shown to the site visitors. Hence when you have a blog make sure you try your best to get it ranked high on the search engines and provide the best contents so that your blog gets a lot of traffic.

Of course, this is not just limited to blogging. As long as you have a high-traffic site, it could be a comic site or joke site, when you have high traffic and choose not to sell you can try providing ad space as a way to monetize your site.

Place AdSense Ads.

This is instead a variation on the method above. Similarly, you will need to have a high traffic site. Instead of providing ad space you can also insert AdSense ads to make money. Even sites like YouTube or popular forums use AdSense to monetize their sites.

When done right you can be sure to earn a lot of AdSense commissions. A good example is a dating site called Plenty of Fish. The creator actually made consistent $10,000 a month using AdSense on his plenty Of Fish site when he first started and he even have a record of earning a $900,000 AdSense check from Google. Google verified the picture as genuine.

One of the advantages of AdSense ad is that you can have ads running on your high traffic site almost instantly. All you need to do is to place a code on your site, and you are ready to earn. When people click an AdSense ad that is displayed on your site, you earn a cut of the ad price.

Using AdSense wisely like putting the ads in strategic places on your site is known to improve click through rates, which will ultimately earn you more money at the end of the day.

There are other alternatives to AdSense ads such as AdBrite. Although they pay less but they are easier to use, and they are less strict when compared to Google. You will not have to worry about getting banned as well.

CPA offers.

One of the other ways to make money online without any selling is perhaps making money using CPA offers. In CPA offers, you are usually paid for a lead or paid for a click and sometimes paid for an install. What this means is that the customer never have to take out their wallet or credit card and you will get paid as long as they key in some information that the merchant wants.

Some of the more popular forms of CPA offers are like Email Submit offers or Zip Submit offers. Often times, your site visitors will be offered a ‘free gift’ or an ‘incentive’ in order to get them to provide their email address. When the visitor submits an email address or a zip code of their area that they live in, you get paid.

CPA offers are great in this sense because conversions will always be much higher than that of a normal product where people will have to take out their cash to buy on the spot. If you think about it, many youngsters will willingly place their email or zip address into an offer where they can get a free ‘XBOX’ or ‘PS3’.

There are many other offers that are suitable for different age groups. There are some offers where the visitors are required to key in more information than just an email address, however, often times this means that the payout of the offer is much higher, and you will get paid more for every lead.

Hence these are the 3 main ways to make money online without ever having to sell anything. Conversions are usually higher because people do not have to part with their hard-earned money. Generally, the methods do sound easy but to excel in them one will have to try hard to dig deeper and learn the entire process in a more detailed manner.

Making Money Online Without Any Form Of Selling.

Making Money Online Without Any Form Of Selling.