Are Pinterest and Instagram The Best New Sources Of Targeted Traffic? Yes

Modern technologies with new advanced features are bringing in a host of exciting apps and platforms to consumers and businesses. Besides social media networks, the latest sources of targeted traffic are expected to be Pinterest and Instagram. These new websites are excellent in generating massive traffic for any online business owner and marketer today on any business in any industry.

Before and Now Online Marketing

Online marketing used to be very simple with the traditional options, making way for the new wave of technologies in terms of search engine optimization and social media networks such as Facebook and Twitter. But even these modern marketing solutions on the Internet are becoming pale compared to Pinterest and Instagram as the ‘new kids on the block’.

Internet marketing used to create a lot of hype with a Facebook fan page and organic traffic rolling in. Today, more sophisticated surfers demand more than an attractive page with sparkles and shine. Modern consumers today are more tech savvy with a lot of experience surfing for a myriad of information that can be easily found on the Internet. Many web surfers are plying the more popular social media sites such as Facebook, LinkedIn and Twitter to connect, communicate and search for information and contacts of various kinds.

It is not surprising to note the increasing number of social media sites on the Internet to cater to different kinds of web users who exhibit different interests. It is true that ‘birds of the same feather flock together’ where web users with similar interests tend to join the same social media networking sites on the web. New social media sites will continue to emerge to meet specific needs of certain web users, which are not addressed or satisfied with currently available social media sites; and with different interests evolving, the web would be saturated with new social media sites to accommodate the growing demand.

With the millions of web users today, there would always be a market for a new social media network sprouting on the Internet as none can satisfy all consumer demands and expectations. So, it is essential to identify a niche market to focus on by any new social media site to enjoy a steady stream of web traffic.

Emergence of Pinterest and Instagram

Although Facebook can still attract massive crowds every day, the new generation is checking out Instagram which is a new social media platform that was bought over by Facebook. Facebook was farsighted to note the potentials of Instagram to make a buy over; and this investment pays off handsomely as Instagram took flight with more web users and advanced developments.

Instagram sports a different format with a focus on pictures. Great pictures are an excellent attraction for more traffic and following. Many web users are interested in viewing great pictures on different topics or categories. This is how Instagram gains a huge following quickly when it first entered the cyberspace market. With a great picture, online business marketers can include an appropriate marketing message that compels web viewers to take a proactive action towards the web business. It could be a click on the picture that leads the web viewers to the web business’s official site to view the full range of business offerings such as products and services.

Slightly older web consumers would be more interested with Pinterest than Instagram as the latter’s crowd may be rather young. Pinterest is a unique social media site which forms an excellent platform for any online marketer who wants to rake in some lucrative income. Pinterest users or visitors are usually more affluent in life with more money to spend than the youth on Instagram. However, these users can smell a sales pitch quickly to frown on its less than desirable tactic. The best way to succeed in Pinterest is to understand the exact needs and demands of the targeted audience.

Pinterest offers an efficient platform where many types of pins can be viewed. Popular pins can be followed with a tracking of ‘Likes’ and shares. The right tools allow the web user to pin a personal picture on a popular post to enjoy some success off the popular pin.

Ways to Benefit From These Social Media Sites

The market has a plethora of options to understand and manipulate Pinterest and Instagram effectively for a successful online business venture. Internet marketers or business owners can consider the right training videos available on the Internet to learn more about these social media sites and their features that include account creation and traffic generation.

Online marketing with Pinterest and Instagram today differs from yesteryears with Facebook and Craigslist. It is imperative to hire experienced and reliable website designers or developers who understand the changing needs of modern consumers in order to generate a social media site with a niche market and definite profitability.

These social media sites are also specially designed to cater to help solve certain consumers’ problems and issues. There is also a need to develop such social sites that are entertaining to keep web visitors occupied and enticing for repeated visits.

In order to enjoy the success of Pinterest and Instagram, the online marketer or business owner must identify the preferred niche market before considering a workable plan of marketing action to draw in the desired web traffic consistently. There may be a myriad of social media site options in the market to divert the consumers’ attention, but the different offerings would attract the targeted consumers. The unique and useful offering can be sufficient enough to keep web viewers interested to be loyal followers.

A little creativity and effort goes a long way in establishing a successful online social media site that caters to a targeted audience on the Internet to generate a lucrative income for the Internet marketer or business owner.

Conclusion

Pinterest and Instagram were designed and implemented on the Internet to meet the needs of specific target audiences such as the more affluent web users and the younger generation respectively. Their income generation potential is huge with a large drawing of followers based on the proper manipulation of features in online marketing.

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Originally posted 2014-11-05 20:45:19.

5 Steps To Choosing The Best Affiliate Marketing Niche

The Internet offers a plethora of online business opportunities for those who want something different and dynamic. There is a host of affiliate marketing programs on the Internet for easy taking to enjoy lucrative incomes on the sidelines if a serious view is taken on such modern business ventures. Different entrepreneurs would have different expectations and skills in venturing into any online affiliate marketing programs, especially if they have some knowledge and experience in this arena.

It is important to research about the desired affiliate program before indulging in it as different affiliate marketing programs offer different terms and conditions. Time and effort must be put into the preferred affiliate program to be a successful affiliate marketer although the investment may be minimal.

Choosing the Best Affiliate Program

Modern technologies and creativity of business entities bring about a lot of online business ventures that see the daylight of affiliate programs that fit many consumers’ business acumen. Affiliate marketing has grown popular as an ideal business model for many business entrepreneurs, new and experienced.

Anyone can indulge in any affiliate programs on the Internet to make some extra money on the sideline or take a more dynamic approach to rake in lucrative incomes with creativity and hard work. Many affiliate marketers find it easy to sell or promote company products and services to enjoy a commission especially if they have a large group of contacts. There is no need to stock up products or create personal ones to enjoy better incomes via affiliate programs. Affiliate marketers do not even need to deliver any purchases made or be entangled with fussy customers. They just need to recommend or promote certain products or services to their circles of influence and the merchant would deal with sales conversions and follow up.

Some affiliate commissions are very attractive depending on the types of products and services to be promoted. Higher commissions are given to products and services that might be more difficult to sell. Many modern companies engage affiliate marketers to promote their products and services for many reasons. They may choose Pay-per-Click, Pay-per-Sale or Pay-per-Lead and others.

There is no best affiliate marketing program as the choice depends on the affiliate marketer. This is what makes affiliate marketing so popular and successful. Different individuals can take on the type of affiliate marketing program that benefits them. However, there are certain steps which one can consider in choosing the best affiliate marketing niche for the highest outcome.

1) Choose the Program of Interest

Any consumer who wants to jump into an affiliate marketing program must understand the concept first. It is crucial to know the various terminologies and research about the merchant and business offerings before signing up. The best affiliate marketing niche should be one that interests the affiliate marketer. It would be difficult to promote the product or service if there is no passion or enthusiasm.

Since affiliate marketing is about working on the Internet at one’s own time and pace, it is necessary to enjoy recommending the selected areas on behalf of the merchant. Commission quantum would be based on how successful the affiliate marketer is in convincing others of the promoted item or service.

Selecting a niche item or service that is of interest to the affiliate marketer makes the job more interesting and challenging especially when the money comes in. It is important to research about the program of interest carefully to consider its durability to provide satisfying income over time.

2) Sustainability of the Program

Many affiliate programs may be on a short term basis as the merchant may be testing the market. It may be a waste of the affiliate marketer’s time on these products unless high commissions are offered and there is a strong demand in this market.
The affiliate marketer can swoop down for a quick high return if there is a ready crowd for these short term affiliate programs. This usually happens with well established multinational companies that are checking out the market with new products and services.

An affiliate marketing program that would be successful is one that offers products and services on demand. Useful and relevant items are favorable unlike gimmick items which are likely to get outdated quickly before profits can be gathered as it takes time and effort with affiliate marketing in building up relations and connections before a sale can happen.

3) Profitability of Affiliate Program

The primary focus of affiliate program is its profitability. Different affiliate marketing niches offer different terms and conditions that limit or curb the affiliate’s profitability. High commissions may be offered, but the selling may be more difficult. It is wise to choose one that would not be too difficult to generate a steady income even if the commission is not too attractive.

4) Understanding the Affiliate Products

It is crucial to understand the types of affiliate products or services that would be handled in a preferred or selected affiliate marketing program. This knowledge would help affiliate marketers decide if the products or services can be easily promoted and the current market for such items.

A good understanding of the affiliate products helps the affiliate marketer choose the best marketing strategies to secure better commissions from higher sales volume.

5) Recurring Income Opportunities

Successful affiliate marketers rely on affiliate programs that offer recurring income opportunities as they become established in their areas of expertise. Such affiliate programs help them to fine tune their marketing strategies and establish their strengths in promoting their chosen affiliate products or services.

A successful affiliate program must be long term in bringing in consistent income on a regular basis. It should comprise products or services that are constantly in demand to enable the affiliate marketer a constant income without having to work hard all the time. It is like well-oiled machinery that requires little maintenance once it is activated.

Conclusion

The Internet provides lots of help in choosing the best affiliate marketing niches available with guidelines and tips for the new affiliate marketers. There are no hard and fast rules in choosing a niche affiliate marketing program as there are no guarantees for success either.

Originally posted 2014-11-04 15:04:07.

5 Best PPC and Affiliate Marketing Strategies

Affiliate marketing is very popular today with variants such as Pay-per-Click and Pay-per-Lead. This is widely indulged in by consumers from all walks of life who want to generate extra income in the midst of rising cost of living. Modern technologies open many online business opportunities and avenues to secure a constant income on the Internet without giving up a full time job to supplement income and sustain current affluent lifestyles.

Online marketing via affiliate marketing is more than a hype and fad today with many avenues to tap into for lucrative profits. Affiliate marketing is attractive to many consumers who may not have the business acumen or capital to start a business on the web.

Advantages of Affiliate Marketing

The many advantages of affiliate marketing draw more and more ordinary consumers into this type of online business or marketing program. Affiliate marketing does not require the affiliate marketer to own products or services which can be referred to from relevant merchants. There is no need to sell or stock such components to enjoy the commission.

The right promotional material can be easy to sell or recommend based on the myriad of marketing tools and resources currently available and applied. It is up to the affiliate marketer to choose the best of marketing resources and tools to formulate the best of marketing campaigns in promoting the selected products or services.

Affiliate marketing can be very successful with a wide circle of influence in which the promotional products and services can be marketed to. The Internet offers many ways to introduce such products and services to the targeted audience for the appropriate action to secure the commission.

Effective affiliate marketing and PPC strategies need to be understood and identified to promote different affiliate products and services to enjoy a consistent income on a regular basis.

Strategy #1- Set Up a Marketing Schedule

Although affiliate marketing can be easy, it does require a proper plan of execution to promote the affiliate products and services. A proper marketing schedule is ideal in formulating a secure marketing plan to promote the selected products and services at different times to different targeted consumers. This would allow the affiliate marketer to be assured of a consistent income as well as enjoy better time management instead of being occupied by this online business venture.

The schedule could include a proper database where current customers and potential leads are identified and categorized for further actions that would lead to the affiliate objectives for a confirmed commission.

Strategy #2 ? Driving Traffic

Affiliate marketing is about luring web traffic to the website that is displaying the promotional affiliate products or services. Securing an affiliate sale requires interested consumers who are likely to make a purchase or order on the product or service. The creative affiliate marketer needs to encourage more web consumers to come by the website and execute the necessary affiliate action to secure the commission as promised or agreed with the merchant.

Many options can be selected to entice traffic to the web business or affiliate site. This could include freebies and useful information in exchange for the web visitor’s name and email address which would be forwarded to the merchant for further follow up as potential leads to fuel their business operations.

Another mode of driving traffic to the affiliate site is through posting of quality articles that are relevant, interesting and useful to web readers. Affiliate marketers must have a niche to focus on to draw more readers to their websites that promote affiliate products and services.

Strategy #3 ? Manipulating PPC

Affiliate marketing can be very successful with the incorporation of Pay-per-Click options. Popular search engines such as Google and Bing permit listing purchases in their search results. These listings would be displayed alongside natural and non-paid search results as advertisements. These ads are usually sold in a special auction where affiliate marketers can bid on every pay-per-click advert.

Although the affiliate marketer forks out some cash to secure PPC marketing strategy, it can generate massive traffic to the website within minutes to increase the sales of affiliate products and services that are currently promoted. The affiliate marketer would enjoy more ROI with a little investment.

Strategy #4 ? Activate Forum Participation

Affiliate marketers who are experts in a certain niche can post useful and interesting articles not only on their own websites but also public and private forums. A lot of web users flock online forums for news updates on various areas of interest. Good forum postings give affiliate marketers more exposure as an expert in a particular niche area while attracting many to view the affiliate products and services.

The more online forums an affiliate marketer joins, the greater exposure is secured as a reputable expert in a specific niche. There would be an increase of trust and confidence expressed on such affiliate marketers to consider their affiliate product or service recommendation.

Strategy #5 ? Featured Videos on YouTube

YouTube is another excellent online social media platform that can boost an affiliate marketer’s presence and profits. It is simple to produce simple feature videos on selected affiliate products and services to be posted on YouTube. Millions of viewers flock YouTube every day to be entertained by a myriad of videos.

Affiliate marketers’ videos can be simple audits of affiliate products or a content feature where niche information is provided to the viewers that would benefit them. A simple manipulation of the web cam or camcorder is sufficient to generate a feature video that can excite potential leads to promote products or services.

Conclusion

The sky is the limit for an affiliate marketer to reach for in generating extra income through selected affiliate marketing programs. It is important to understand the criteria of different affiliate marketing programs before indulging in one or many. A good affiliate marketer would embark on one program and work it to success first before indulging in most affiliate programs. The first indulgence would offer the necessary experience while the subsequent affiliate programs would shorten the learning curve in bringing in more income.

Originally posted 2014-11-03 03:31:05.

Learn the Best Way to Track Social Media Traffic in Google Analytics

Today’s Internet marketers and business owners agree that web business ventures operate differently from the last decade’s form or mode. However, one thing still remains for sustaining any business in the market; a consistent flow of customers. Although the business model or structure may differ, customers are still required to keep the business relevant in the marketplace.

The best marketing tools, techniques and solutions are essential in ensuring a continuous flow of customers to the business in a growing competitive business arena. Smart marketers and business owners are becoming more tech savvy to dabble in social media for securing potential leads in the form of loyal followers.

A close connection through a strong relationship established with customers helps draw more customers to the business site for a higher sales conversion.

Tracking traffic

The survival of any modern business today depends on its ability to generate a continuous flow of potential leads and customers that support its offerings of products or services. Hence, any online business must create a well designed and optimized website to display its whole range of offerings attractively to lure web traffic.

Social media networks form an excellent source of potential leads for online businesses. Popular social media networking sites such as Facebook have millions of members and followers who are great potential leads for any online business venture. There is no lack of business opportunities with the millions of potential customers that can fuel a business to propel forward; the sky is the limit.

However, tracking social media with a quantifiable value on the web traffic to identify the actual potential leads or customers that an online business is enjoying may be a challenge especially for novice Internet marketers. Established companies like Nielsen employ special social media monitoring tools for such a task. Small entrepreneurs may lack the investment funds to secure the same benefits from available social media programs as these evaluation tools may be rather costly.

But a free evaluation tool is now available in the market; Google Analytics. This free tool is excellent in monitoring web traffic to any online business site. The set up is easy and fast with valuable information about the market and traffic coming on. Insightful information about the source of web traffic is readily available besides monitoring the host of activities web visitors indulge in when visiting a website.

Further interesting and relevant information such as factors of support or rejection of the business is listed to assist business owners and Internet marketers in understanding the dynamics of their business and modus operandi. This is a free evaluation tool that is cost effective to direct the online business on the right course of success.
Effective free tool
Google Analytics offers a myriad of interesting and relevant reports on traffic driven by popular social media sites like Facebook and Twitter to the desired website. It is well featured to provide executive views of the business’s social media efforts collectively to propel the business forward or identify the effectiveness of social campaigns with the business.

Google Analytics can track social media traffic efficiently through a custom segment of comprehensive dashboard on all social media channels and traffic. This Advanced Segment tracks the web traffic to the website with user friendly menus and operation even for novice marketers or business owners. The setup of Advanced Segment is easy and fast to generate the desired standard or custom reports on web traffic.

Internet marketers can also set up goals and funnels to see conversion rates as well as monetary values of web traffic coming through the website. This information helps identify the social networks that generate more conversions that benefit the web business. Google Analytics also helps to identify the social networks that bring in more traffic and the length of visit or number of views for individual pages. These information will help business owners or marketers put more effort on these social networks.

It is crucial to ensure a continual increase in web traffic to a business site to sustain the business. This is where Google Analytics features a correlation of social traffic with search traffic that would benefit the business. It is imperative for an online business site to gain a wider market presence with a greater visibility of its brand, products and services.

A wider traffic search often results in greater social activities to generate a higher momentum on the web business where the business brand and image are propagated widely. A stronger social media visibility encourages more prospective customers to visit the website while establishing the company’s market presence and influence. As a result, a wider audience would be reached to support the business.
Securing professional assistance

Although Google Analytics may be a free tool, it offers a host of dynamic features that an ordinary or non-tech savvy business owner or marketer can manipulate fluently. It is then advisable to hire Google Analytics professionals who are experts in aligning social media and online marketing components effectively.

These social media experts assist in manipulating Google Analytics features to secure more traffic to grow a business on the web today. The team is able to develop the business image for a wider market visibility with greater business credibility in the industry.

Free consultations on manipulating and tracking social media traffic using Google Analytics are available with affordable social media reports and audit. These social media experts offer a detailed customized roadmap on enhancing the business via social media to enjoy top positions in the industry during competitive seasons in the market.

Professional services include solving marketing challenges, generating web traffic, building brands and meeting customer demands as well as marketing strategy development, graphic design and web development.

Conclusion

Smart business owners or Internet marketers today understands the stiff competition that is churning the market in precarious ways. Adopting a cost effective tool like Google Analytics puts them at the forefront of the market and bypassing the competition to identify and assess the true market condition. The tracking features of Google Analytics help boost the business’s decision making on marketing strategies to stay on top of the competition at all times.

Originally posted 2014-09-01 17:18:53.

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Tools
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Tools for inspecting the search engine rankings for defined keywords on your website and or leading ranking sites (keyword competitors). Tools for recovering information about domains, such as age and ip address, tools for finding ended domains, and domain name recommendation tools. This SEO Tools page has links to the finest SEO Tools on the internet and these tools will assist you to optimize your website and move your search engine position greater. This SEO tools product includes incorporated research study tools, keyword density analyzer, ranking monitors, ranking report modules, link analysis, ebboks, seo website builders and more. Listed below I have actually put together a list of seo tools I have found helpful.