Information Marketing As A Business Model

Internet marketing is much more than simply making money on the internet. Internet marketing is not just a way to make money online, but it encompasses multiple ways to do so. When it comes to internet marketing, an individual or business has the choice of adopting many different business models to which allows them to generate income. And one say way is Information Marketing.

So what is Information Marketing? – Click On This Picture To Find Out

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Originally posted 2014-12-06 12:28:36.

How to get your content shared.

One of the things about writing content online is that you absolutely need to be able to write something that people would want and like about it. With a good content, you will think that it should be an easy task to get your content shared right? The answer may shock you because most of the time, writing a good content alone is not enough to get your content shared. What is it then will you be able to do to improve your chances to get the content which took you so much effort and time to write and get it shared?

There is a saying when it comes to online success and it goes something like this ‘It’s not what you know… it’s who you know that matters’. There is so much truth to this line and guess what? This applies in terms of getting your written work shared as well. There are a few ways to help you improve your chances of getting your content shared as we shall explore it below next.

Did you ask properly?

While most of us would think that other publishers are in need of contents of their sites or blog, you would assume they would jump at the opportunity publish your content as long as you have a good one. Now this is a big misconception. The first thing that you would want to know is that there isn’t a lack of content online. In fact, big publishers actually get a lot more content submitted to them that you might want to think so in this case, you’ve got yourself a competition.

So when there are a lot of people submitting content to them, the best way and also the hassle free way to choose the content they would use isn’t usually the best content. Instead, they would go to contents submitted by those who are close to them or those who they like or know personally. Another factor to be taken into consideration here is that are you visible to them or not. Many marketers still hold to the traditional believe that if they ‘build it and it will come’ kind of mentality. If you think people will just be able to magically appear at your doorsteps and share your content then you are wrong. You need to be the one approaching them and ask them properly. Not only will you need to sell your article, you need to befriend them.

The more you are able to develop a sort of relationship with them the better. The hard part is to actually do this to a lot of the publisher within your niche and this can be a daunting task indeed. You can also encourage your site visitors to share your content… all you need to do is to ask appropriately.
Did you show them how?

The next thing you will need to ask yourself is if you have taken the time to show people how they can share your content. You need to provide people with an easy way to share your content and you will also need to provide people with clear instructions to help them help you get your content shared. You will be surprised at just how many people who love your content that are willing to share it but don’t know how.

This comes as no surprises because not everyone of your site visitors is in the know on how to share contents online via social media such as Facebook, twitter or etc. even when they have been actively using these social media platforms for a long time. Therefore… you need to make sure that it is a pleasant experience and be sure to actually reward those who take action to help you share your content.

Normal visitors are much different from the site publisher as they know nothing much about the methods to share your content. Not only that, you will find that the motivating factor between these two kinds of people sharing your content is entirely different. One will wish to share your content because they genuinely love it and the other will share your content so that they can grow their business and live an easier life.

Consider helping them out first.

One of the things about getting publishers to share your content for you is that you need to think of ways to help them out first. For normal visitors on your site, you will already be doing a good thing for them if you focus on writing the absolute best content for them and provide them with ample content from time to time. Publishers are like Joint Venture partners, you will need to help them out first in order to get their attention, and once you get it, you will be in a better position to get your content published and shared.

The logical thing to right now would be to help out your publishers first is to actually contact them to see if you could be any help to them at all. You could offer your services for free or just try to promote their site first. This will eventually get you in good terms with the publisher. When you are finally having a good relationship with a publisher, you should not just stop there. Try your best to keep doing what you do to please them. Always remember that this is a long term investment. Hence, a long term relationship with them would mean that you will be able to quickly get people to share your content online… whenever you want to and that’s an achievement on its own.

Originally posted 2013-08-27 05:26:49.

The power of colors and how you can use them to your marketing advantage.

In the world of internet marketing, one of the most underrated weapons you have in your web designing arsenal is the use of colors to enhance the psychology of the message that you wish to convey to your viewers. When used correctly, you can bring a lot more power to your sales message with just the correct use of the right color themes to your overall look of your sales letter. Let us take a deeper look into the many colors that we are able to use in our web designs, and what it can do to help your business grow.

The Power of RED

The color Red is usually associated the emotions such as love, passion, danger, warning, excitement, food, impulse, action, and a sense of adventure. Marketers usually use this color to attract attention to the headline. This color is usually paired with a white background or any color of contrast to bring the red colored headline or to get a picture to stand out. This is a very important color to use if your sales message is looking to bring in a sense of excitement. However you should be careful not to over use this color because it can become an eyesore or strenuous to the eye especially if the viewers are forced to look at this color for a long period of time.

The Power of BLUE

The color blue is often associated with the feeling of success, calmness, power, security, and trustworthiness. Hence many marketers will use this color as the background of an ‘honest’ themed sales letter. This blue background will give the readers a sense of security (much like the colors of a policeman’s uniform). Another great place to use this color is to use it nearing your buy button or on your checkout page to give your readers a feeling of trust. As we all know, the trust level when purchasing an item online is crucial to your success.

The Power of GREEN

The color of green is usually connected to the nature, health, harmony and sometimes money as well. Therefore if you are in the health and healing niche, it will do you good to use more of this color in your sales message. You should think about the proper place to use this color. A great place to use this color would in your cover image to help people associate your product with the niche. Of course, this color is often associated with money as well so you could use it in the make money niche as well.

The Power of ORANGE

The color of orange is associated with creativity, celebration, fun, and youth. Therefore when you are creating an exciting and fun sales message or if you have a bonus, a gift or a competition that you are planning to organize, the color orange will do well as the main color theme in your designs.

The Power of PURPLE

The color Purple is closely tied with the justice, fantasy, and dreams. This is a great color to use when you are planning to create a sense of mystery and a sense of imagination. For example, you are planning to create a product that is about how to court a woman’s heart, this color will help you bring the right emotions for the occasions. People will get a sense of mystery and your job is to help them crack this mystery and solve their problems.

The Power of WHITE

The color WHITE is usually connected to innocence, purity simplicity and cleanliness. In modern marketing, we usually use the white color to create a room to breathe in our sales message where we use white spaces in between our text to help people rest or take a break in between the paragraphs. This color is also very useful to bring out contrast to some of the other colors that you wish to make it stand out. Other than that, you can also use this color on niches that is connected to medical or health to symbolize a sterile environment.

The Power of YELLOW

Yellow is a great color to use if you are designing a website that is connected to curiosity, playfulness, amusement or cheerfulness. Hence the reason why we see this color a lot as the background to a site that is designed for kids. This color is meant to bring out the brightness and cheerfulness of the younger generation.

The Power of PINK

When you look at the color PINK, we get the feeling of feminine, softness, innocence, tenderness, youthfulness and even sweetness. Hence this is a good color for a valentines’ website or a website a dating or profile page of a girl.

The Power of BROWN

The color of Brown or chocolate is usually associated with the color or earth, the nature, and simplicity. Not only has that some peopled also associate it with wood, tribal and primitiveness. Therefore as a web designer if you wish to create a sense of vintage or the Wild West, this will be a great color to utilize. Of course there are many other things you can this color for as well.

The Power of GRAY

The color Gray is a neutral kind of color. It symbolizes indifference and a sense of reserved. Using this color is marketing is rare but designers will still use this color with a mix of other colors to help bring out the other colors and help them shine.

The Power of BLACK

The color BLACK is all about seriousness, darkness, mystery, and secrecy. This is the generally accepted color for normal text on your website because of its sense of seriousness and also because it is rather easy on the eyes of the reader. This color is very good to help people bring a sense of darkness if the story that you are trying to say in your sales message is related to a dark past or hardship in the pass. Many marketers who use the ‘Gurus are EVIL’ approach will use this color as well.

As a summary, you should learn the functions of these colors well because it will help improve your marketing efforts in huge leaps.

Originally posted 2013-07-29 05:50:20.

Working part time vs working full time as an internet marketer.

Internet marketing has a reputation to be a good ‘side income’ or ‘extra income’ source for people who are pursuing a career. Not only that Internet marketing has the ability to create a ‘full time income’ as well. Now for those who are working and wish to earn an extra income online, it is of course possible. In fact many gurus will advise their students to take internet marketing as a part time job first before working on their online business full time. The reason here is being able to have some sort of financial security while trying to work on a business. Let us explore the pros and cons of working part time and working full time as an internet marketer.

The pros of being a part time internet marketer.

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Originally posted 2013-06-25 05:26:29.

More Ways To Increase your Web Traffic Via Paid Traffic

More Ways To Increase your Web Traffic Via Paid Traffic Pay Per Click

More Ways To Increase your Web Traffic Via Paid TrafficWhen it comes to getting traffic online, it is what one would call a never ending story. Because the fact of the matter is this, you will always need traffic to your website be it for sales or for getting leads. A huge part of internet marketing lies in the traffic generation department and there will always be a huge demand for traffic generation.

So to aid you with your traffic generation, we will share another few more ways on how you can fish in more traffic with the least cost using known paid traffic source. With that said, keep in mind that we should always be looking for targeted traffic instead of junk traffic because junk traffic is a waste of time and budget.

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Originally posted 2014-12-06 12:28:30.