Best Business Making Money WordPress Website Multiple Pages

It is generally easy to start a business online if compared to offline businesses. In fact, all one need to start an online business would be an internet connection and a personal computer. Next you will need a bit of a capital to grow your business but mind you the number of capital required is really low when compared to the capital needed to start an offline business.

However, the statistics have it that more than 80% of the online businesses that started actually failed within the first five years and to add more insult to the injury, these people failed without knowing what really happened. Businesses succeed as much as they fail so by learning from past mistakes, real entrepreneurs take these failures as a milestone to success.

Best Business Making Money WordPress Website Multiple Pages

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Originally posted 2014-12-06 12:27:45.

Target Market More Clients Today.

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Ask everyone and everywhere you will find that the one main goal that people are looking for as an online entrepreneur is to get more clients. Clients are the people that will be paying you. Your wealth and success will be directly connected to the amount of clients at you are able to get online. If you are able to get a lot if clients that pay you every single month, then you are close to what we call financial freedom. The more clients you have the better. However, the question is how can you get more clients faster?

Traditionally, for an offline business, the key to getting more clients would seem to be the ‘location’ of your business. However, for online business, a location isn’t something you could aim for. For an online business, to get more clients, you will need more exposure of your business and you need to create a pathway back to your webpage. In other words, you need to build multiple streams of traffic back to your website in order to convert them into clients.

Know your target market

Before you go about looking for more clients, you must first understand who your target market is. Obviously, not everyone will want to buy your product and not everyone will be interested in your niche. You need to be able to understand your target market inside out. You will have to make sure you understand the demographics of your target market.

What this means is that you need to have a clear picture of the people who are most probably going to want and need your product. For example, if your product is about how to get your ex-girlfriend back, then you will know that the age group that you are targeting has to be someone in the age where people are still in the look for a partner in life. Next thing you will want to find out is the gender of your target market.

For example, if you are selling women’s handbag, then it would be obvious that your main market will be females. Knowing as much detail as you can about your target market allows you to find the proper traffic source that will be key to getting the clients that you want. The internet is full of sites where people of the same interest will hang out together. For example, you can make use of forums, video sites and even specific magazine sites that will contain your target market.

Does your target market want your offer emotionally and logically?

The first question that you need to ask when you understand your target market is to see if your potential clients will be going after your products due to emotional reasons or logical reason. The reason to why this is important because you will be using these emotional or logical triggers in your sales funnel.

If you could identify the reason why they will buy your product weather it is an emotional or logical reason, you can then exploit it legally to help them make the buying decision. This is a very important tactic that you need to use for your product sales message.

Bundle your products in a package that will attract your clients.

To improve the mount of conversions, one of the most effective ways it to offer a good deal or package or even bundle your products properly in a more valuable fashion. For example, you can offer a ‘get more for the price of one deal’ or a limited time offer for two different products at 70% discount.

These kinds of offers usually help people decide to buy fast before the offer is gone. If you are not doing a special offer or if you are just doing what your other competitors are doing, and then you will find yourself making a big mistake and thus your conversion rate and sales volume will be mediocre.

When we said ‘special’ offer, we really mean special. You need to make sure that your offers are not the ordinary ones that you see everyone all over the internet. This is your chance to get creative to make sure that your potential buyers will see your offer as an advantage or an offer they could not resist.

Follow Up consistently

When you are marketing online, most of your potential customers will be gone forever when they click on the close button to leave your site. This is why most expert marketers would recommend you to build a list from your traffic so that you can follow-up with your customers and sell more good stuff to them over and over again in the future.

Studies have shown that a lead will usually only convert after getting exposed to your marketing message for 7 times. If you are trying to sell your product the very first time they reach your site, your conversion rate will be low. But if you have a strong follow up system in place then you will be able to market to them in a more effective manner and your conversion will definitely shoot up.

It is also important for you to have a ‘close the sale’ plan in your marketing funnel. For example, you could have a 7 days newsletter with the 7th day of the newsletter be an offer they could not resists just to close the sale. Using a deep discount, upsells or downsells are also a great way to squeeze more out of the clients that you have already acquired. The bottom line is, getting more clients is very important to your business and you should spend at least 70% of your time trying to get more clients instead of doing something else that will not impact your business as significant as getting more sales.

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Originally posted 2013-10-23 07:26:32.

Article Marketing Campaign 5 Key Elements

Article Marketing Campaign

Having a successful article marketing campaign is something that many new to internet marketing dream about and that many others have seen come true. Creating a successful article marketing campaign is possible but only if you are able to incorporate these 5 key elements into your article marketing campaign. If you miss out on any of these you may be missing out on success.

To have an article marketing campaign for a product or service you are interested in promoting that sees positive results you need to have an audience, knowledge about that audience, and knowledge of that product or service. You also need knowledge of the keywords that can be successful in reaching that market, know how to write an effective article that gets them to take action.

Article Marketing Campaign 5 Key ElementsYou may think that you have a great product on your hands but it is only as great as the number of people interested in it if your desire is to make sales. You need to find out that there is a market for what you are trying to promote. Any article marketing campaign has to have an audience if it is going to work. Do your research and see how much is sold and how great the demand is.

Now that you have for your article marketing campaign an audience, you have to educate yourself on them. Find out who they are, where they live, where they look for information, and where they shop. Investigate their buying behaviors and look to see what things are working in capturing sales from that group. Make sure that you are able to write in a style that is on their level and will appeal to them.

Knowing about that audience is great but another thing that you need to have to get that article marketing campaign successful is knowledge about that product/service. You are trying to set yourself up as an authority on the matter. You have to accomplish this in order to when not only their trust but their business. You have to know what you are talking about before they really listen to you.

For your article marketing campaign, use a lot of time and energy to find the right keywords. Find out what gets results and what will get you on page one. Your articles aren’t going to be doing any good if the search engines won’t notice them. Find the best keywords and plan on using them.

The most important part of your article writing campaign is the writing of the article. Make sure that you have a title that will get picked up by search engines and will catch the readers attention. Make sure that it answers the key questions that your target market is likely to ask. Keep it short, about 300-500 words, making sure that you meet the minimum word requirements for the directories you wish to be published in.

Also make sure that you ask the reader to do what you want them to do. Have a strong call to action and then you will have likely created a successful article marketing campaign.

Article Marketing Campaign

Article Marketing Campaign 5 Key Elements

Originally posted 2012-12-22 23:15:44.

Are you killing your own online business?

Are you killing your own online business?

Internet Marketing is a real business and much like any other businesses, some rises and most will fall. This is the natural order in the business world. The question then lies in if you are doing the wrong thing that will destroy your business right now.
If you are new to online marketing, then you might not know if you are doing the right things to help your business grow, or if you are actually harming your business instead. In fact, a majority of the newcomers deals with their business the wrong way and falls into a trap that will quickly kill their business.

Are you killing your own online business?This is also a problem with the mentality. If your mentality is all about earning that quick cash, then the stuff that you do can be very harmful to your business. Instead if you are treating your business as a serious business, then most probably you’ll end up alright.

Let us take a quick look at some of the things that you could be doing that is killing off your business.

Sending Emails without Permission

As the title says, sending emails without permissions is very bad for your business. Perhaps many years ago when the internet is still new and back when the days when everyone gets excited at every email they get, you could try sending out email promotions without any permission. However, nowadays, things are different.

People hate spam. And any emails sent to a stranger without permissions could potentially be marked as spam. And if you get ‘reported’ for spamming, you can kiss your business good-bye. You could even get blocked by our ISP and lose your internet connection.

Therefore, whatever you do, try not to send emails to people with the purpose of spamming. It is still ok to reach out and contact other people for genuine purposes but just make sure that you are not sending them offers and trying to sell to strangers because that will get you marked as spam faster than anything you can think of.

Not identifying your target market.

Another big mistake many online marketers are found guilty with is that they jump into a market without knowing anything about the market. How can you expect to sell to people who you do not know? Or how can you understand that the market really wants if you do not study them?

Therefore, the best way to go about starting a business sin a new niche is to understand the market.

Sure anyone could just jump into a ‘hot market’ such as weight loss. However, if you do not know anything about the marketer or the competition, you will find yourself trapped in a slaughter house where few make it out alive.

Therefore, knowing your market is not restricted to just knowing the demographics of your market, but also you need to know who your competitors are or you won’t survive. A good way to do market research is to join in the discussion on forums in your niche.

Learn their language, understand their needs and become one of them. On extreme cases, you could actually join them in real life. For example, you want to go into the golf niche, you could try taking up golf yourself and see first-hand what is really going on in real life.

Only then will you be able to come up with a good product that can last a lifetime. People will love it, and you can even share your own experience in the field. To find out more about your competitors, you should try to search and browse around in Google and analyze what they are doing. That way, you could easily see what works and what does not. Try it out and you will see the full potential in all this ‘hassle’ is actually worth it.

Marketing the wrong products.

This is a problem with most affiliate marketers. Since the very beginning of affiliate marketing, the question lies in what offers do you promote. Some gurus will say, “Well you should promote offers that is in a niche that you like” while some gurus swear that you should promote their own offers. The answer is that you should promote offer that converts.

And not only should the offer convert, it should be an offer that actually has a very low refund rate. An offer with a low refund rate often indicates that the product is of high quality, and customers are generally satisfied with the product. Therefore as an affiliate you should never try to promote a product that does not have a good track record.

Of course, this would mean that if you are promoting a brand ‘new’ product, you won’t be able to check out on its track record. What you need to do then is to put yourself in the shoes of a customer and go through the sales message and decide whether or not this is an offer that you will buy or not. If your answer is yes then that there is a good chance that the offer will convert really well.
This means we should not try to market to everyone as well. There isn’t a product that fits all sizes, and you will do well by remembering that. If you try to sell to everyone, you are bound to fail. Therefore, try your best to sell to only your own target market, and you will see tremendous results.

Spending too little or too much

Most newcomer marketers will have the trouble of either spending too little on traffic or too much on them. The key to success here is proper tracking. Without proper tracking, you will not know if you are spending your money on the right traffic or not. Buy small chunks of traffic first and do not over spend. Remember that you will also need a sizeable amount of traffic as well to have a more accurate data. Some people test an offer using only 100 or 200 clicks, which is just too little traffic to give you an accurate data.
Therefore, a good number would be to go up to 500 clicks to 1000. Do not go overboard at first. If by 200 clicks and you are not seeing any conversions at all than that is a sign to stop your campaign. If there are conversions, then go up to 1000 clicks to see how well it converts. By tracking and monitoring properly, you will be able to spend enough for traffic, which will reward you full in the many months ahead.

Are you killing your own online business?

Are you killing your own online business?

Originally posted 2012-12-18 08:28:19.

Techniques To Help You Market Through Facebook

There’s more to Facebook marketing than just creating a Facebook page. If you’re new to Facebook or your campaign hasn’t seen results yet, you probably just need more information so you can be successful. Read on to learn what to do in order to market your business on Facebook.

If you are going to share images with your fan base, make sure that you know exactly who or what is being portrayed. Posting a picture of one person and saying it is someone else is a very terrible faux pax. It may give people the idea that they are not individuals in your eyes.

When thinking of information to share with your followers on Facebook, try to keep them relevant to what is going on with your business or industry. If your company sells auto parts, you should make posts about auto parts. Posting photos of cats or other irrellavant topics will ensure that people unfollow your page.

Get faces to your brand active on Facebook. You know the social media has “face” in the name don’t you, Facebook is really about building relationships, and it’s tough to build relationships around corporations or faceless brands. If you add some faces and names into the mix, it can do a lot for building brand engagement among your fans.

Use Facebook as a customer service tool. Invite customers to send you questions, comments or complaints by commenting on your Facebook page. This is a great way to display your excellent customer service policies. Answer questions in details and offer refunds or new products right away to the customers who complain.

A clear purpose is necessary when figuring out your Facebook marketing campaign. You can’t just think that getting lots of Likes on Facebook will bring in huge profits as a result. You must have clear goals, such as building sales by x percent, so you can work towards them.

Be careful of any images you post as ads, as only 20% of the image can be actual text. If you end up submitting an image which has more than 20% text, it will be rejected and you’ve wasted your time. Be creative and create an image which captures your audience’s attention.

Make sure that any content you post is made shareable. There are many businesses that leave messages then they fail to allow users to share it with others. Word of mouth is your biggest Facebook fan, so do not forget to allow sharing. Failing to place share links on your page will set your business back a lot.

Never buy Facebook fans to make you look bigger than you are. It may be tempting to throw down some cash to buy your way in to big fan numbers, but it never turns out the way you want. Those hallow fans bring nothing to the table, and people who are in the business can see through this tactic in a heartbeat. It’s never worth it.

As you can see, Facebook marketing does take a bit of effort. Now that you know what to do, though, it should be pretty easy to get started. So get on your computer and create your first post today. If you use our tips, you will see success almost instantly.