Are Pinterest and Instagram The Best New Sources Of Targeted Traffic? Yes

Modern technologies with new advanced features are bringing in a host of exciting apps and platforms to consumers and businesses. Besides social media networks, the latest sources of targeted traffic are expected to be Pinterest and Instagram. These new websites are excellent in generating massive traffic for any online business owner and marketer today on any business in any industry.

Before and Now Online Marketing

Online marketing used to be very simple with the traditional options, making way for the new wave of technologies in terms of search engine optimization and social media networks such as Facebook and Twitter. But even these modern marketing solutions on the Internet are becoming pale compared to Pinterest and Instagram as the ‘new kids on the block’.

Internet marketing used to create a lot of hype with a Facebook fan page and organic traffic rolling in. Today, more sophisticated surfers demand more than an attractive page with sparkles and shine. Modern consumers today are more tech savvy with a lot of experience surfing for a myriad of information that can be easily found on the Internet. Many web surfers are plying the more popular social media sites such as Facebook, LinkedIn and Twitter to connect, communicate and search for information and contacts of various kinds.

It is not surprising to note the increasing number of social media sites on the Internet to cater to different kinds of web users who exhibit different interests. It is true that ‘birds of the same feather flock together’ where web users with similar interests tend to join the same social media networking sites on the web. New social media sites will continue to emerge to meet specific needs of certain web users, which are not addressed or satisfied with currently available social media sites; and with different interests evolving, the web would be saturated with new social media sites to accommodate the growing demand.

With the millions of web users today, there would always be a market for a new social media network sprouting on the Internet as none can satisfy all consumer demands and expectations. So, it is essential to identify a niche market to focus on by any new social media site to enjoy a steady stream of web traffic.

Emergence of Pinterest and Instagram

Although Facebook can still attract massive crowds every day, the new generation is checking out Instagram which is a new social media platform that was bought over by Facebook. Facebook was farsighted to note the potentials of Instagram to make a buy over; and this investment pays off handsomely as Instagram took flight with more web users and advanced developments.

Instagram sports a different format with a focus on pictures. Great pictures are an excellent attraction for more traffic and following. Many web users are interested in viewing great pictures on different topics or categories. This is how Instagram gains a huge following quickly when it first entered the cyberspace market. With a great picture, online business marketers can include an appropriate marketing message that compels web viewers to take a proactive action towards the web business. It could be a click on the picture that leads the web viewers to the web business’s official site to view the full range of business offerings such as products and services.

Slightly older web consumers would be more interested with Pinterest than Instagram as the latter’s crowd may be rather young. Pinterest is a unique social media site which forms an excellent platform for any online marketer who wants to rake in some lucrative income. Pinterest users or visitors are usually more affluent in life with more money to spend than the youth on Instagram. However, these users can smell a sales pitch quickly to frown on its less than desirable tactic. The best way to succeed in Pinterest is to understand the exact needs and demands of the targeted audience.

Pinterest offers an efficient platform where many types of pins can be viewed. Popular pins can be followed with a tracking of ‘Likes’ and shares. The right tools allow the web user to pin a personal picture on a popular post to enjoy some success off the popular pin.

Ways to Benefit From These Social Media Sites

The market has a plethora of options to understand and manipulate Pinterest and Instagram effectively for a successful online business venture. Internet marketers or business owners can consider the right training videos available on the Internet to learn more about these social media sites and their features that include account creation and traffic generation.

Online marketing with Pinterest and Instagram today differs from yesteryears with Facebook and Craigslist. It is imperative to hire experienced and reliable website designers or developers who understand the changing needs of modern consumers in order to generate a social media site with a niche market and definite profitability.

These social media sites are also specially designed to cater to help solve certain consumers’ problems and issues. There is also a need to develop such social sites that are entertaining to keep web visitors occupied and enticing for repeated visits.

In order to enjoy the success of Pinterest and Instagram, the online marketer or business owner must identify the preferred niche market before considering a workable plan of marketing action to draw in the desired web traffic consistently. There may be a myriad of social media site options in the market to divert the consumers’ attention, but the different offerings would attract the targeted consumers. The unique and useful offering can be sufficient enough to keep web viewers interested to be loyal followers.

A little creativity and effort goes a long way in establishing a successful online social media site that caters to a targeted audience on the Internet to generate a lucrative income for the Internet marketer or business owner.

Conclusion

Pinterest and Instagram were designed and implemented on the Internet to meet the needs of specific target audiences such as the more affluent web users and the younger generation respectively. Their income generation potential is huge with a large drawing of followers based on the proper manipulation of features in online marketing.

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Originally posted 2014-11-05 20:45:19.

Learn the Best Way to Track Social Media Traffic in Google Analytics

Today’s Internet marketers and business owners agree that web business ventures operate differently from the last decade’s form or mode. However, one thing still remains for sustaining any business in the market; a consistent flow of customers. Although the business model or structure may differ, customers are still required to keep the business relevant in the marketplace.

The best marketing tools, techniques and solutions are essential in ensuring a continuous flow of customers to the business in a growing competitive business arena. Smart marketers and business owners are becoming more tech savvy to dabble in social media for securing potential leads in the form of loyal followers.

A close connection through a strong relationship established with customers helps draw more customers to the business site for a higher sales conversion.

Tracking traffic

The survival of any modern business today depends on its ability to generate a continuous flow of potential leads and customers that support its offerings of products or services. Hence, any online business must create a well designed and optimized website to display its whole range of offerings attractively to lure web traffic.

Social media networks form an excellent source of potential leads for online businesses. Popular social media networking sites such as Facebook have millions of members and followers who are great potential leads for any online business venture. There is no lack of business opportunities with the millions of potential customers that can fuel a business to propel forward; the sky is the limit.

However, tracking social media with a quantifiable value on the web traffic to identify the actual potential leads or customers that an online business is enjoying may be a challenge especially for novice Internet marketers. Established companies like Nielsen employ special social media monitoring tools for such a task. Small entrepreneurs may lack the investment funds to secure the same benefits from available social media programs as these evaluation tools may be rather costly.

But a free evaluation tool is now available in the market; Google Analytics. This free tool is excellent in monitoring web traffic to any online business site. The set up is easy and fast with valuable information about the market and traffic coming on. Insightful information about the source of web traffic is readily available besides monitoring the host of activities web visitors indulge in when visiting a website.

Further interesting and relevant information such as factors of support or rejection of the business is listed to assist business owners and Internet marketers in understanding the dynamics of their business and modus operandi. This is a free evaluation tool that is cost effective to direct the online business on the right course of success.
Effective free tool
Google Analytics offers a myriad of interesting and relevant reports on traffic driven by popular social media sites like Facebook and Twitter to the desired website. It is well featured to provide executive views of the business’s social media efforts collectively to propel the business forward or identify the effectiveness of social campaigns with the business.

Google Analytics can track social media traffic efficiently through a custom segment of comprehensive dashboard on all social media channels and traffic. This Advanced Segment tracks the web traffic to the website with user friendly menus and operation even for novice marketers or business owners. The setup of Advanced Segment is easy and fast to generate the desired standard or custom reports on web traffic.

Internet marketers can also set up goals and funnels to see conversion rates as well as monetary values of web traffic coming through the website. This information helps identify the social networks that generate more conversions that benefit the web business. Google Analytics also helps to identify the social networks that bring in more traffic and the length of visit or number of views for individual pages. These information will help business owners or marketers put more effort on these social networks.

It is crucial to ensure a continual increase in web traffic to a business site to sustain the business. This is where Google Analytics features a correlation of social traffic with search traffic that would benefit the business. It is imperative for an online business site to gain a wider market presence with a greater visibility of its brand, products and services.

A wider traffic search often results in greater social activities to generate a higher momentum on the web business where the business brand and image are propagated widely. A stronger social media visibility encourages more prospective customers to visit the website while establishing the company’s market presence and influence. As a result, a wider audience would be reached to support the business.
Securing professional assistance

Although Google Analytics may be a free tool, it offers a host of dynamic features that an ordinary or non-tech savvy business owner or marketer can manipulate fluently. It is then advisable to hire Google Analytics professionals who are experts in aligning social media and online marketing components effectively.

These social media experts assist in manipulating Google Analytics features to secure more traffic to grow a business on the web today. The team is able to develop the business image for a wider market visibility with greater business credibility in the industry.

Free consultations on manipulating and tracking social media traffic using Google Analytics are available with affordable social media reports and audit. These social media experts offer a detailed customized roadmap on enhancing the business via social media to enjoy top positions in the industry during competitive seasons in the market.

Professional services include solving marketing challenges, generating web traffic, building brands and meeting customer demands as well as marketing strategy development, graphic design and web development.

Conclusion

Smart business owners or Internet marketers today understands the stiff competition that is churning the market in precarious ways. Adopting a cost effective tool like Google Analytics puts them at the forefront of the market and bypassing the competition to identify and assess the true market condition. The tracking features of Google Analytics help boost the business’s decision making on marketing strategies to stay on top of the competition at all times.

Originally posted 2014-09-01 17:18:53.

Low Cost Tactics To Promote Your Online Business

Promote Your Business

Low Cost Tactics To Promote Your Online BusinessFor any small online business owners, we are constantly troubled by the question how we can promote our businesses and get more exposure to our businesses without having to spend too much money and budget online? This is not an easy task for most because most of the time, to promote your website as well as promote your business for free would often mean that it takes time, and to speed things up one will usually have to spend money to get more traffic to a website fast.

Nevertheless, there are many ways to promote your website to promote your business online at a low cost. Some of them are paid methods while others are free. Mind you that the paid methods mentioned below will be at the lower cost as well. This is because we know that it is essential for small businesses to be wary of their budgets and spending. One of the keys to success for a small business is to keep the cost low while maximizing the returns. If the returns are low you could potentially be in the negative profit zone if you are not careful with your business budget. Here are some of the places that you can go to promote your business.

Facebook.

Facebook seems to be the center of attention these days. Most of the people online are on Facebook and they seem to be spending a lot of time every day hanging out and socializing in this virtual world. This huge amount of traffic and crowd on Facebook makes it a great place to spread the words about your online business. You will have to be extra careful here though because many other marketers have recognized this rise on Facebook and have tried to exploit Facebook for traffic. Because of this Facebook is now coming out with very strict rules to protect themselves and it’s users from spam and other unethical promotional methods.

The good news is, with these strict rules, you get less spam on the platform. What this means is that you will be able to promote your offers legally and still get the attention that you deserve on Facebook. There are two main ways to promote your product or offer on Facebook and it is the free method or the paid method. With the free method, you can build a fan page or a Facebook group to gather traffic. You will have to rely on viral traffic to increase your exposure to your website. With the paid method, you will utilize the Facebook Ads system where you pay for every click that or impression that you get.

If you know how to use the Facebook Ads properly, you can get the cheapest paid traffic in the industry. However, do your research first before plunging head first into this because if you do it wrong, it can cost you a lot of money advertising on Facebook ads.

LinkedIn.

LinkedIn is another great place for businesses to network and connect with other business owners or workers. This is because LinkedIn is one of the top networking websites for B2B (business to business) types of relationship. Hence, if you are selling a B2B product instead of a B2C (business to consumer) product, then LinkedIn will be one of the best places for you to meet business owners worldwide. All you need to do is create an account and set up your profile. The next thing you can do is keep adding new people to your list of friends like how you would do on Facebook or any other social media sites.
Twitter

Tweet your way towards your fame. Start following and get followed by others today. As your following grows your traffic and exposure for your website will also grow. Twitter can be a very important tool to get your business name out there gets it recognized. With every tweet you will get a lot of viral traffic to your site and links. With every re-tweets that you get from your own tweets you will get even more traffic and the numbers will just grow exponentially. However it is not as easy as it sounds because there are a lot of work to be done.

As long as you are willing to go through the learning curve and start raking up the numbers of your twitter followers, slowly but surely you will move closer to your traffic goals. Promoting on twitter is very cheap and all it takes is your time and creativity to get people interested to read more about you. With Twitter, it is also possible for you to carefully target your traffic as well but you will need to understand the demographics of your target market and aim first before you shoot.

Forums.

Using forums can also be a great source of traffic to your site. A good and popular forum should provide you with many ways to promote your business for a small fee. Hence, check out the forums within your niche and then try your best to get in contacts with your forum owners. Negotiate for a good price to advertise on their forums if they do not have a fixed price for advertisements.

Do a quick search online to see what forums are available within your niche. Try to focus on active forums and try to focus on the forums that are ranked high on the search engine. This way you can potentially get traffic coming from search engines as well. Of course you can try promoting your website for free in the forums as long as you follow their rules. You can use your signatures as a link back to your site and all you would be doing is helping people out on the forum. As your reputation grows, so will the traffic that clicks on your signature to go back to your website.

All in all, there are many ways to promote your business with a shoestring budget. This is because there are a lot of companies out there who realizes this demand and try their best to provide the means to help people just like you to promote on a low budget.

Promote Your Business

Originally posted 2013-11-10 10:45:20.

5 Elements To Assist Boost Your Site Traffic

How do you create higher site traffic is a concern that is asked by numerous thousands of internet marketers around the world. Here are 5 manner ins which will help you create more traffic without having to pay for any internet marketing.

Worthy content

If your content is worth the time for millions of people to read, the very first thing you desire to think about is. Make certain that the material you present is precise and clear. Having material that is new and provides fresh concepts is far much better than any online marketing methods. You wish to offer readers info they have actually not seen prior to and change the way they see things.

Original material

A bulk of the material on the web is the same from website to website. If you truly want to set yourself apart from others and create greater website traffic, give the readers something they have not read previously.

Deal with visitors as humans

Remember that your content is being read by genuine people. Developing an individual relationship indicates that you truly wish to help each of your readers and see them be successful. Site marketing and other techniques to increase website traffic have the tendency to be based to computer system numbers. If you can look past the fact that you’re posting and composing on a computer and see that you are changing and impacting the lives of millions all over the world, this will set you apart from others.

Link Exchange

Link exchange is among the most reliable internet marketing techniques to produce more site traffic. This includes you joining a link exchange program and browsing other peoples sites. As you organize to exchange relate to other business, typically ones that are pursuing the very same target audience, you can get your link published on other individuals’ websites. This will get your website link on the web more, thus enhancing the opportunities of people seeing your link and clicking it.

Email and signatures

Using the e-mail is a terrific way to create greater website traffic in a couple various ways. Sending out e-mail newsletters to your targeted consumers is extremely efficient. When sending this out so that readers are not bombarded with info however get the gist of it, be succinct but brief. At the bottom of every e-mail you send out, establish a signature file. This function allows you to enter a quick message and declaration to add to the bottom of every e-mail message.

There are numerous approaches you can utilize to generate higher website traffic. In the end, having an individual contact with readers and making them rewarding will help develop a relationship and in turn drive your traffic up.

A bulk of the material on the web is the very same from website to site. If you truly want to set yourself apart from others and produce greater website traffic, provide the readers something they haven’t read previously. Website marketing and other strategies to increase site traffic tend to be based towards computer numbers. Connect exchange is one of the most reliable web marketing techniques to produce more site traffic. Utilizing the email is a fantastic method to create greater site traffic in a couple different methods.

Viral Video Affiliate Marketing

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Originally posted 2013-06-17 12:09:38.