If you are looking for a creative way to make additional income without going through the time consuming process of creating your own products, affiliate marketing may be a great fit for you. Affiliate marketing is essentially the act of referring a potential customer to another company’s product or service, and then receiving a commission upon purchase of that particular product. It can be a part-time or full-time endeavor, and really depends on how much time you can put into it, as well as the extent of your audience reach. It can be an honest, fun way to bring in additional income, while simultaneously providing value to your chosen audience.
1. There are various types of affiliate marketing, and the sky is the limit in terms of what kind of product you offer. It can range from e-books to software to blenders. There are several different forms of affiliate marketing, which include pay-per-click marketing campaigns through programs like Google AdWords, niche marketing via your own authority website, and involved marketing that includes a close relationship with the creator of the product and special discounts made available to your audience. The key is to choose the one that will fit well with your comfort level and time commitment.
2. There are many appealing advantages to affiliate marketing, with the most obvious being that you do not have to take the time to create your own product. In addition, if you select a product that will actually help your audience, it brings them added value, for which they will be thankful. For example, if you create an authority website on the best oils for skin care that includes informative articles on the best natural oils your skin, and then offer direct affiliate links to a site where your reader can immediately purchase that oil, you will get a certain percentage of people who will potentially earn you a commission, and never at any point did you have to bother with bottling and shipping the oil yourself. Other methods of promotion consist of including your affiliate link in emails and newsletters. Always to remember to disclose the fact that it is an affiliate product you are offering.
3. However, there are a few notable disadvantages to consider with this type of marketing. Mainly, you do not have ownership of the product, and therefore have less control over how much you make, and the life of your product. The commission rate is set for you, and is only a percentage of the cost of the product, naturally. In addition, if the company who created the product goes out of business, you will no longer be able to offer that product. However, with countless companies offering affiliate programs, you will have no problem finding another product to offer that goes well with your nice.
In a time where information and advertising is everywhere, affiliate marketing is an appealing, flexible way to make additional income, and with little financial risk, it is worth trying. If done correctly, it is a win-win situation that benefits you, your audience, and the company that created the product. It is important to choose a method, make a plan, and then consistently stick with it. If you have the patience and motivation, then go roll up your sleeves, give it a try, and see where it takes you!
Originally posted 2015-03-07 13:34:27.