Why Small Business Loves Twitter.
Tweet Tweet… The birds are chirping and everyone is listening. Do you own a small business of your own? If you do, have you been using Twitter to help build your business? No? Well… you should and here’s why.
Hundreds of years ago when there are no twitters and the internet, and you wish to learn from the best minds in this world, and you want to learn their thought processes, it would potentially take a life time to travel the world just to meet up with them and start a conversation with them. However, with twitter, things have changed and as a small-business owner, you need to take advantage of this super cool social network that has supercharge the way we communicate with each other online.
The world is now small.
With the help of the internet, your messages can now potentially reach the entire world and by using twitter things just got way easier. You can live in America and your one quick post on the internet can reach your customers across the globe within seconds. People who are following your tweets can learn what you are doing right now and how your product is helping other people around the world with just a few clicks of a button.
And the best thing is that using Twitter is free. If you would compare it to broadcasting a message online using an autoresponder (not free), then twitter is so much more convenient and easier to send out your quick messages.
You can even use Twitter on your phones right now and this means that on this mobile era, you will be able to reach people on the go. This literally means that the barrier of communications for you and your potential clients have become so small that there is no excuse for you not to build a great relationship without clients.
See the world in a new light.
The world is trying to tell you something and you as a product owner or service provider should be on the alert to listen to what he world wants. But how can you find out what the world thinks about the niche that you are in, and what people think about your product or even your competitor’s product?
Well… years ago, marketing companies have to spend thousands of dollars and countless hours just to do a simple research that you can do right now at the comfort of your own house for free by using Twitter. Yes. Twitter lets you listen to what is happening to the world, and you will learn how to react accordingly so that your business will be hampered and will continue to grow at a tremendous rate.
Did you know that there are approximately 100 million twitters worldwide? Knowing this, are you still be able to tell yourself that your customers are not inside this huge amount of traffic? That’s right, Twitter is a Traffic source that you can no longer ignore. You will need to try your best to reach these people and the main reason is that they are there readily available for you at no cost. Saving cost for a small business is essential and thus in order to get more clients for the least cost possible, Twitter can be your best friend.
Another wonderful statistics that is shown from studies that has been conducted is that over 25% of the people on twitter would consider making contact with a business and that surely means a lot to any small business owner Not only can you reach out to your clients, you make yourself available to potentially new clients when you make yourself available via twitter.
To make things even juicier, it is said that a quarter of the people on twitter is actively following their favorite brands. Twitter is magnificent when it comes to building brand awareness and getting people to follow your brand would be easy and this also makes communications and relationship building with your existing clients or ‘to be’ clients rather easy and cost effective.
Links back to your website.
For a small business owner, traffic is your life blood, and Twitter allows you to funnel traffic by placing links back to your site or the URL of your choice on your tweets. This is priceless and many Twitter experts are using this to drive hundreds and thousands of visitors per day. Needless to say, these Twitter experts are making a great living online as well.
Keeps everyone updates.
Twitter is a place to announce just about anything. And you being able to convey quick thank you messages or promotional messages on Twitter make it a great platform to post updates every now and then. Besides that you can use Twitter to keep yourself up to date with the latest trends and ideas that you might be able to use for your business promotions.
Answer questions the Twitter way.
Using Twitter, you can answer any questions that might arise for your business and company and the best part is, your answer can be easily seen by all your followers and if people choose to retweets you answers, your tweets can go viral and get you and your business even more exposure.
Learn to use Twitter for your business and you will suddenly see your business turn alive. It’s a rather special kind of feeling when you start to see more activity going on with your business and it will certainly give you more motivation to carry on producing the best product, the best service and the best support for your clients. Who knows, you might just make some powerful new friends along the way!